Hey y’all,
Today’s episode explores the ongoing debate about “crossover” success in the music industry. What does “crossover” success even mean in our incredibly fragmented media environment? Should Black artists prioritize mainstream appeal, or is cultivating a strong, loyal Black audience more important? I explain why artists like Victoria Monét and Coco Jones thrive exactly where they are, and why streaming numbers don’t tell the full story.
Plus, I reflect on Flo’s latest performance and why Bruno Mars is the king of making hits that stick.
Talk soon,
Kim
✨Links & Resources✨
How Coco Jones Went From Teen Disney Star to Grammy-Nominated R&B Singer-Songwriter, Billboard
How OneRepublic Accidentally Became The Most Viral Band
Victoria Monét on Her 7 Grammy Nods (and One for Her Toddler), New York Times
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